Grow Your Accounting Firm: Effective Communication At Work - The Outsourced Accountant
grow your accounting firm: effective communication at work

Grow Your Accounting Firm: Effective Communication At Work

Establishing specific communication strategies is vital in successfully managing offshore teams. These strategies will ensure smooth communication between team members from different locations.

Poor Communication

One of the biggest reasons for failures for businesses is not talking to their offshore team members often or in the right way. We’ve found that the ones that do have a great experience and they are able to grow their teams.

When you don’t make it a point to talk to your team members, you risk the following:

  • Not meet expectations
  • Get mixed messages across team members
  • Have an unresponsive staff
  • Experience high levels of stress
  • Create confusion

To get it right, follow these recommendations:

  • Check in with team members first thing in the morning
  • Do a daily huddle to drive expectations and set positive outcomes
  • Ask team members to reiterate any question
  • Confirm their comprehension by asking them to verbalise what they’ve learned

What is the best approach to good internal communication?

The right approach is two-fold: setting up specific meeting rhythms and engaging the offshore team.

Setting specific meeting rhythms

This is a vital step because it allows businesses to set clear outcomes from the start and ensure that all team members clearly understand instructions.

  • Meetings need to be via online platforms like Skype, GoToMeeting or Zoom so you can have a direct conversation with the team
  • Do morning meetings to get everybody on the same page
  • Conduct a weekly wrap-ups

Engaging your offshore team

It is important to engage team members. Making them part of the whole process will put them at ease and trust the management more.

  • Visit your offshore team
  • Include them in meetings
  • Make sure to always communicate with them
  • Choose a point of contact and train them so they can pass on the knowledge to their teammates

Positive Communication

Focusing on communication will pave the way for growth. Businesses will be able to set clear expectations when it comes to tasks and avoid misinterpreting signals that ultimately leads to confusion. Effective communication is also an enabler for a highly motivated and engaged staff.

Some tips on communicating with your team:

  • Establish structured meetings
  • Integrate daily meetings to your schedule
  • Motivate the team
  • Provide positive feedback when someone does well

Additional tips on communicating with your team:

Talk to them. Initiate conversations with team members. Daily and weekly meetings are effective in encouraging open communication across all teams.

Make sure to clarify all questions. Filipinos have a tendency to be shy when it comes to asking questions, so instead of speaking up and asking for confirmation, they’ll acquiesce. Nick noted this in one of his webinars and advised business owners to encourage them to speak up and make sure that all instructions are properly explained.

Similarly, clients need to verbalise their team’s understanding. This makes sure that all instructions are clear. This way, it’s easy to identify team members who need further explanation.

Watch Nick Sinclair talk about bridging the cultural divide when building a successful global team here.

What is the best way to communicate with the team?

  • Set specific meeting rhythms
  • Set outcomes of the day
  • Implement daily morning meetings
  • Choose a suitable web conferencing tool
  • Conduct weekly wrap-up sessions
  • Visit the offshore location and spend time with your offshore team

The Outsourced Accountant Relationship Manager Cameron Wright shared expert tips on building a lasting relationship with offshore teams by strengthening communication in a previous Facebook Live Q&A session.

Learn more about it here.

Conclusion

Invest in your offshore team. Find ways to motivate your global accounting team to communicate openly. At the same time, make sure that they get proper training and that they feel part of the community. Teach and immerse them in your culture and so should you and that includes coming to the team’s place of business.

To establish effective communication rhythms:

  • Communicate often and openly
  • Set clear expectations when it comes to tasks
  • Establish structured meetings
  • Create weekly rhythms
  • Conduct daily huddles
  • Start the day right
  • Motivate the team
  • Get positive outcomes
  • Drive expectations
  • Clarify all questions

 

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If you are an accountant, bookkeeper or finance firm and looking to solve capacity restraints, call our offshoring specialists at 1300 896 522 or click here to download our blueprint on how to build a global accounting team.


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